AFFILIATE TRACKING SOFTWARE

Win at performance marketing

Track, optimise & grow.
With software built by gaming industry experts.

  • Track
  • Optimise
  • Grow
  • An advanced affiliate tracking platform, customized specifically for the gaming industry.
  • Created by industry experts to withstand the pace and complexity of affiliate marketing in our industry.
  • Market leading software which can be adapted to individual client requirements.

Track

An advanced affiliate tracking platform, customized specifically for the gaming industry.

Optimise

Created by industry experts to withstand the pace and complexity of affiliate marketing in our industry.

Grow

Market leading software which can be adapted to individual client requirements.

We're working with
150+ brands
See some of them here
Betfred
Bet9ja
MRQ
Jump Man Gaming
Novibet
Boyle Sports
Merkur Xtip
Videoslots Casino
QuinnBet
Mr Vegas
Awards

Who are RavenTrack?

Tracking is the glue that holds marketing and sales together in the online arena.

With serious experience as operators and affiliates, the RavenTrack team have created an industry leading platform that provides reliability, accuracy and a superior user experience.

  • Seamless integrations for fast solutions
  • Industry leading compliance technology
  • UK customer support whenever you need it

RavenTrack in numbers

Knowing that the tracking platform you use is robust and reliable is vital.

Our numbers speak for themselves. No matter what size your brand or affiliate program may be, we have the solution available.

More about us

+ Revenue
generated

Optimise

Our UK support and development teams are on hand whenever you need us, we work to short turnaround times for all queries, so we don’t keep you waiting, and most importantly, so you’re happy with your RavenTrack experience.

We’re able to offer bespoke functionality and are happy to investigate any of your tracking needs and third party integrations.

Our developers are best in class, with years of experience in software development and working with affiliates.

Grow

We understand that profitability is critical to the success of any brands marketing efforts. We make managing your budget and tracking the success of your campaigns a piece of cake.

We’ve experienced and explored the market, and created a product fit to serve the industry, based on the best technology and an agile development approach to continuously meet the demands of the ever-changing marketing landscape.

Our solutions

A few ways that we stand out

At RavenTrack, we know that every clients' needs are different and they need a tracking platform that can be flexible.

Our migrations do just that. We work with you to make any migration from existing platforms as seamless as possible, keeping the affiliates at the forefront of every solution.

Gary Gregson
- Affiliate Director

“We have a large affiliate program that we want to migrate to RavenTrack, but we're worried about the effect on the affiliates and any lost data”

Their problems
  • Large amount of affiliate and player data in their old platform.
  • Concerned affiliates will be resistant to change.
  • Costs of running two platforms alongside each other.
Our solutions
  • Our migration solution ensures a complete remapping of players and affiliates, even keeping the same affiliate IDs where possible.
  • With over 40,000 affiliates already using RavenTrack technology, your affiliates will be familiar with how the platform works.
  • We offer flexible fees to ensure you are not paying for two platforms at the same time and wasting money that can be placed into your marketing.

With the ever changing regulations across industries, you can be confident that RavenTrack has you covered. Our compliance area, with document upload, time-stamping and easy to follow approval process - the hard work is done for you.

Tom Hooper
- Head of Compliance

“With ever changing industry regulations, we need a compliance tool that is within our affiliate program

Their problems
  • No easy way to ensure affiliates are up to date with program terms.
  • Having to use a shared drive and email threads for compliance documents.
  • No easy way to edit and reupload compliant banners when regulations change.
Our solutions
  • Easy to amend and change Terms & Conditions in the system means affiliates are given pop-ups to re-accept terms on both program and brand level. You can even see exactly when the affiliate accepted.
  • Each affiliate has their own secure compliance area where you can request documentation. Each document is encrypted and stored on our secure servers.
  • Our Marketplace layout means you can recommend new banners and landing pages to affiliates, and easily edit pages without the affiliate needing to change any links.
With the ever changing tracking across multiple industries, it’s important your tracking platform moves with the times. RavenTrack can create unique tracking features to suit your way of working.

Oliver Gray
- PPC Manager

“Using multiple partners means we need a platform that is flexible and works with parallel tracking

Their problems
  • Current platform only works with standard tracking links.
  • We need to implement parallel tracking for our Google Ads.
  • The need to implement has been a nightmare.
Our solutions
  • Both standard tracking and dynamic parameters are standard within our platform.
  • Our easy to follow guide for providers allows parallel tracking within RavenTrack.
  • We work with your provider to help implement affiliate postbacks.
Reporting is the key element to any program. You need information instantly in an easy to digest format. RavenTrack provides a large amount of reports, suitable for all industries.

Michael Linton
- Chief Analyst

“Having the ability to view data instantly and also the option for in-depth reporting via API feeds are vital for business growth.”

Their problems
  • The reports were unable to show users how traffic has performed.
  • Affiliates didn't want to log in to multiple platforms everyday to retrieve their data.
  • Only want to show certain columns to our advertisers.
Our solutions
  • In-depth reporting, such as player, affiliate, and resource give all information required.
  • Our API allows affiliates access to their data without logging into your program.
  • Configurable reporting allows you to be as transparent as you like with your advertisers.

Our services

We’ll make setting up for you a breeze

Seamless integration & migration process

No matter whether you have an existing program on another provider, or you're starting from the beginning; we ensure the journey to RavenTrack is smooth and seamless, giving peace of mind to your affiliates.

Unlimited training & support

Our UK account managers and customer support are on hand whenever and wherever you need them. Our training and support is unlimited when you use our technology.

Flexible costs

We understand the need for competitive leading software, but at a price that suits your business model. Get in touch with us today to discuss our flexible pricing plans to find a solution that suits you.

Testimonials

Check out what our clients have to say

Some of our current clients

BetFred

Betfred UK

Betfred has grown to become one of the world’s biggest independent bookmakers with over 1,400 UK retail outlets and an ever-increasing, evolving digital platform.

Products:
Sportsbook, Casino, Lotto, Bingo, Poker, Virtual

Geos:
UK

Bet9ja

Bet9ja

Bet9ja covers all the major sporting events across Europe and the world. They have great odds and also great combinations of bets like First Goalscorer and Half-Time/Full-Time.

Products:
Sportsbook, Casino, Virtual

Geos:
Africa


MRQ

MRQ

MrQ casino is a safe gaming platform with 1000+ games. Thunderkick, Microgaming, and other leading software developers provided the games library.

Products:
Casino, Live Casino

Geos:
UK


Yajuego

Yajuego

Yajuego offers a spectrum of casino games, sports, and live betting services through online platforms.

Products:
Sportsbook, Casino

Geos:
South America


Boylesports

Boylesports

BoyleSports is a bookmaker that comes from the republic of Ireland Headquartered in Dundalk, County Louth, the organisation has over 320 retail branches throughout Ireland and the UK.

Products:
Sportsbook, Casino, Virtual

Geos:
South Africa


Novibet

Novibet

Novibet is an established GameTech company operating in Europe through its headquarters in Malta, and offices in Greece. Novibet is committed to delivering the best sports betting and gaming experience.

Products:
Bingo, online slots, lottery

Geos:
Italy, Greece, Ireland


QuinnBet

QuinnBet

A rapidly growing, fully licensed brand in the iGaming sector across the UK and Ireland. They have established themselves in the industry by providing a hugely popular online sportsbook and casino platform.

Products:
Bingo, online slotes, lottery

Geos:
UK and Ireland


Active Win

Active Wins

The ActiveWins Program works seamlessly to provide innovative and competitive marketing tools to improve online gambling affiliate traffic conversion. The program is managed by a team of affiliate marketing experts.

Products:
Casino, Bingo

Geos:
UK, Europe


House Affiliates

House Affiliates

House Affiliates is the new VIP affiliate marketing platform others want to be. By providing their affiliates with the very best marketing tools, always working to boost online affiliate traffic to the highest conversion levels.

Products:
casino, bingo

Geos:
UK, Europe

PDM Affiliates

PDM Affiliates

PDM Affiliates is the home of Bingo Brands, where can promote all of them from one easy to use platform.

Products:
Bingo

Geos:
UK

Veli Partners

Veli Partners

Casino in Denmark! Sports in Chad! You will find a little bit of everything if you partner up with Veli. All brands are fully licensed.



Products:
Sport, Online Slots, Live Casino

Geos:
Denmark, Congo, Chad Plus more coming

Top Revenue Affiliates

Top Revenue Affiliates

Top Revenue Affiliates is a team of iGaming experts who have been in the industry for decades. The company's goal is to provide high-quality products that meet the needs and expectations of both players and partners.

Products:
Jackpot Molly, Vegas Kings

Geos:
CA, NZ, FI, CH, CL, PE

Fafabet

Fafabet

Fafabet offers the most comprehensive and exciting online and mobile betting experience for sports betting and online casino in UK, Ireland and South newest leading online betting brand in the world.

Products:
Sports, Online Casino, Lotteries, Keno

Geos:
UK, Ireland, South Africa

ScoreBet

ScoreBet

ScoreBet is delighted to bring online sport betting to South Africa. Whether you're crazy about cricket, psyched up for soccer, or bonkers for boxing, Scorebet has you covered!

Products:
Online slots, Live casino, Pre-match and Live sports and more.

Geos:
South Africa

Playabets

Playabets

Playa Bets offers the most comprehensive and exciting online, mobile and retail betting experience for sports betting and lucky number fanatics in South Africa, with multiple betting shops in KZN and the Western Cape.

Products:
Sports Betting, Slots, Live Games, Betgames, Virtual Games

Geos:
South Africa only

18 years plus You must me older than 18 years of age to use the websites above

Freephone 24/7 National Gambling Helpline: 0808 8020 133